As a west coaster and nature lover, John is thrilled to announce a collaboration with Nimmo Bay — a world-renowned, family-owned, luxury wilderness resort located in the heart of Canada’s Great Bear Rainforest.
With Nimmo Bay staff and guests in mind, John knew that this partnership called for a shoe that could provide comfort, style, and the versatility to venture from the city straight into the wilderness. Turning to his Official shoe family and channelling the spirit of the outdoors, John has reimagined his beloved Jeudi boots in a dark green colourway to inspire a reconnection with nature. Featuring both “John Fluevog” and “Nimmo Bay” branding on its pull tabs and insoles, as well as visible overage rubber flecks in the EcoRubber sole, this Jeudi boot stands apart from its predecessors.
25% of proceeds from the sale of the Fluevog x Nimmo Bay boot will be donated to The Mainland Enhancement of Salmonoid Species Society (MESSS) in support of The Clare Winsor Project and its plan to enhance salmon spawning habitats in Embley Creek.
Shop the Fluevog x Nimmo Bay Jeudi boot in stores and online now. P.S. Feeling lucky? Head over to our Instagram page and enter to win your very own pair!
Update (08/01/24): Don’t worry, this isn’t a case of the Mandela Effect. It’s simply a new day for the same boots you know and love. (Well, technically, it’s the same day, just in French.) These Official boots — previously known as ‘Thursday’ — have been renamed to Jeudi!
